Hometown: And the embers never fade in The City By The LakeFavorite book:Anam Cara: A Book of Celtic Wisdom by John O’DonahueRandom fact:In a previous life, I sound engineered and put out a record Billboard Magazine called "a must listen for Hip Hop's New School."
How do you make Story+Structure do its magic? My amazing staff! Oh, and lots of coffee!!!
Bio:Chokdee has been designing human-centered solutions since 1995, when he first arrived at the University of Massachusetts Boston. During his time there, Chokdee designed and developed a number of solutions for Human Resources and Corporate, Continuing, and Distance Education (now University College). His goal throughout his eleven year career had always remained the same: make things better, clearer, and more enjoyable for the staff, faculty, and students.
In 2007, Chokdee founded Story+Structure on a street corner in Fisherman’s Wharf after speaking on design at a higher education conference. And with a phone call to his mentor and now Chief Design Officer, Shaun Gummere, Story+Structure was off and running. Today, Story+Structure works on projects across a wide swatch of sectors including higher education, healthcare, arts, manufacturing, government, and non-profit. In the end, Chokdee truly believes empathy, compassion, and design can change the world — one iteration and prototype at a time.
Chokdee has a BSBA from Boston University in Finance. Chokdee enjoys a Buddhist, vegetarian lifestyle, riding his Harley-Davidson, playing in bands, and seeking new adventures with his partner Nicole.
Follow Chokdee on Twitter @chokecity